In 2016, mobedia partnered with Webber Shandwick to help Swizzles and Carex celebrate their collaboration on the 'Love Hearts' fun edition fragrance.

To support the launch, we made a series of animated content to go across Carex's channels.

Armed with nothing more than a label and the Love heart Brand Bible, Adam created a bunch of 3D assets that we could use in different ways, and Gary provided the creative direction and copywriting to bring the worlds of soap and sweets together.

The launch campaign was a great success, gaining over 500,000 engagements and seeing us collaborate with Carex again on their 2017 Valentines Day campaign.