mamas & papas

Client: mamas & papas
Year: 2022
Project: SS23
Agency: Rig2
Territories: UK, UAE & Australia

Our roles:
Gary: Concept & Video Editor
For their Spring/Summer '23 campaign, the mamas & papas and Rig2 teams headed to Portugal to capture all the assets they needed for the season.

This campaign saw mamas & papas take a new creative direction to showcase the best features of their 3 top selling pushchairs. Gary assisted the Rig2 team before they flew out to create comprehensive storyboards for each model.

The shoot was a great success, and we helped to deliver the campaign by editing over 30 videos to be used across all online touch-points and in-store.


Concept: Gary Bannister-Simm
Director/DOP: Jimmy Welch
Producer: Denise Johnson
Photographer: Ian Williams
Models: Lacey Wilson @ Face
Stylist: Issy Bancroft
Production Assistant: Anna Woolley
Runner: Arthur Buxton
Assistant: David Daniels
Editor: Gary Bannister-Simm
Agency: Rig2
Client: mamas & papas