Client: Landpod Year: 2023-2024 Project: All-New Launch Agency: adam+gary / Rig2 Territories: UK Our roles: Adam: 3D Animator & VFX Supervisor Gary: Director & Drone Pilot
Sometimes, projects come along and demands you learn new techniques to bring your ideas into reality. For this project, we jumped head-first into Drone Videography, 3D Animation, Augmented Reality and Unreal Engine - and is one of our favourite recent projects. Jake, the Co-founder of Landpod had a really strong vision for this film, and it was an absolute pleasure to bring it to life - the aim was to promote the 'all-new Landpods' which are stronger, lighter, and more sustainable than ever. With a 'golden hour' aesthetic, and multiple locations to cover on the ground and in the air, one of the biggest challenges was dealing with the lack of British Summertime! Merging practical shoots with CGI to create a Mixed Reality solution is one of our favourite past-times, and we brought everything together in the edit, supported by a rousing soundtrack.
Teaser Campaign
To build up hype around the launch, we also created a short series of social-first teasers, using footage shot on the recce, and some drone videography we have in the archives.
Teaser Campaign
To build up hype around the launch, we also created a short series of social-first teasers, using footage shot on the recce, and some drone videography we have in the archives.
"From the very first conversation, we knew we were in good hands. They truly listened to our ideas, even the craziest ones, and actively engaged in a collaborative process to shape our vision. Their passion for storytelling was infectious... When they sent us the video, it was like they had climbed into our heads. They had perfectly captured the essence of our message, weaving in stunning visuals and unexpected elements that left us speechless."
Jake Watson - Director and Founder
Landpod